MSI Press Blog

It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  Many of our authors are active on various social media platforms. This week, therefore, look at ways to use tweets and posts more effectively. Visuals   Share visually appealing content such as book covers, quotes overlaid on images, and short videos discussing the book. Book Reviews Offer brief, engaging reviews of the books you read. Highlight what you loved about them and why others might enjoy them too. Author Spotlights   Feature authors and their journeys. Interviews, fun facts, or lesser-known works can draw interest. Reading Challenges:  Encourage your followers to join in on reading challenges or book clubs. Interactive...

    It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week, we suggest that authors can do a rudimentary analysis of their lack of sales on their own. From that, they should be able to develop plans to approach marketing and promotion more effectively. Book Reviews This is a biggie. Book reviews , more than anything else, sell books. While it is difficult to come up with a number that will make a difference--depends on the genre, number of competing books--typically, books with fewer than 50 book reviews are not selling, and 75-100 is considered by some in the industry to be critical to springboarding to "bestseller" status. So, How many reviews does your book have? If a paltry...

  It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week, we share the importance of A+ content in marketing books.  A+ content refers to enhanced marketing content that brands use to create more engaging and informative product listings, primarily on e-commerce platforms like Amazon. It allows sellers to include additional visuals, text, and other interactive elements to better showcase their products. A+ content is highly recommended to be added to author pages and product descriptions on Amazon for better sales. Here are some features of A+ content: Enhanced Product Images:  High-quality images that display the product from various angles and highlight its features. Det...