A Publisher's Conversation with Authors: Aging Books and Aging Authors
It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. This week, we talk about an inevitable fact of life: aging. In the publishing industry, two things age every day: books and authors. So, what can you do? There are things you can do, things you should do, and things you must do. We deal with a big range of life circumstances, including surprises in the aging domain. Based on that experience, here is some advice for authors: Aging Books There are a few things you can do about aging books. Chief among them is relaunching them (a second edition) if new information is available and has dated your book. A book does not always have to be re-launched if there is no truly new information...