A Publisher's Conversation with Authors: How the Most and the Best Become Even More Successful
It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. This week, we share in part what kinds of things help a good book get even more attention and better sales. (Note: typically, more attention and better sales go hand in glove.) So, sharing some things (not research, but ones we have noticed over time): Success Breeds Success When books are successful, it becomes easier to make them even more successful. Everyone loves success. So, if a book achieves "bestseller" status in any way (on Amazon in a niche category, there is a story! When that story gets repeated by the author, the publisher, and others on various media platforms or in ads, more sales come, and the bestselling label re...