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Showing posts with the label book reviews

A Publisher's Conversation with Authors: Effective use of tweets and posts

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It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  Many of our authors are active on various social media platforms. This week, therefore, look at ways to use tweets and posts more effectively. Visuals   Share visually appealing content such as book covers, quotes overlaid on images, and short videos discussing the book. Book Reviews Offer brief, engaging reviews of the books you read. Highlight what you loved about them and why others might enjoy them too. Author Spotlights   Feature authors and their journeys. Interviews, fun facts, or lesser-known works can draw interest. Reading Challenges:  Encourage your followers to join in on reading challenges or book clubs. Interactive...

A Publisher's Conversation with Authors: Self-Analyzing Your Lack of Sales in order to Develop a Sound Promotion & Marketing Plan

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    It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week, we suggest that authors can do a rudimentary analysis of their lack of sales on their own. From that, they should be able to develop plans to approach marketing and promotion more effectively. Book Reviews This is a biggie. Book reviews , more than anything else, sell books. While it is difficult to come up with a number that will make a difference--depends on the genre, number of competing books--typically, books with fewer than 50 book reviews are not selling, and 75-100 is considered by some in the industry to be critical to springboarding to "bestseller" status. So, How many reviews does your book have? If a paltry...

Outstanding Book Review by Readers' Favorite: 5 Stars for When Liberty Enslaves (Aveta)

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  Just in, a review of When Liberty Enslaves: The Toxic Blend of Faith and Politics by Jerry Aveta. Sometimes you pick up a book and it grabs you by the scruff of the neck, shakes you around a bit, and makes you exclaim, “Everyone needs to read this.” Reviewed by Grant Leishman for Readers' Favorite Sometimes you pick up a book and it grabs you by the scruff of the neck, shakes you around a bit, and makes you exclaim, “Everyone needs to read this.” When Liberty Enslaves: The Toxic Blend of Faith and Politics by Jerry Aveta was just such a book, for me. The author effectively compares the social conditions, political situation, religious involvement, and general environment of the United States before the Civil War with our current political environment. What drove the secessionists in 1860 was the economic need for slavery for the South to maintain its power and wealth, despite the moral arguments regarding the right of all to be free and equal. The author points out th...