MSI Press Blog

  Today's publisher's pride is Racing against Time by Jeffrey Weiss, which has reached #123 in triathlons on Amazon and #196 in cycling. Book Description: In Racing Against Time , Jeff Weiss shares the story of his late middle-age transformation.  Weiss went from running a first 10K race at age 48 to becoming an Ironman and ultramarathoner by his late 50s.  Along the way he discovers the extraordinary physical and emotional benefits that flow from chasing ever-increasing fitness goals.  Weiss’s journey shows us that we have the power to influence how we age, that goal-setting and adventure are not solely the province of the young.  At a time when so many of us are looking for ways to increase our health span – that portion of life that we spend in good health – Weiss’s story shows us one way to get there.   Keywords: midlife fitness transformation, running after 40, Ironman after 50. ultramarathon training in your 50s, late bloomer athlete, healthy ag...

  Today's publisher's pride is You're Not Too Old, and It's Not Too La te by Ilene Berns-Zare, which reached #90 in midlife self-help. Book Description Designed as an accessible 52-week companion, this inspiring guide invites Baby Boomers and Gen Xers to reimagine aging with confidence, vitality, and purpose. Drawing on research-informed tools and practical reflections, it encourages readers to tap into inner strengths, embrace meaningful shifts, and discover everyday “ah-ha” moments that spark renewal. Whether you seek greater wellbeing, deeper meaning, or renewed fulfillment from midlife through older adulthood, this uplifting resource reminds us that aging well is an active journey—and that the best chapters may still lie ahead. Keywords: midlife transformation; aging with purpose; positive aging book; Baby Boomer wellness; Gen X wellbeing; 52‑week self‑growth guide; midlife reinvention; aging well strategies; vitality after 50; personal growth after 50; midlife mi...

We ask this question in whispers. Not because age is shameful, but because the fear behind it is tender: Has my window closed? Am I past the point where change, growth, or meaning is still possible? The short answer is no. But the longer answer is more interesting. The Myth of the “Age Threshold” We talk about age as if it were a gatekeeper. Too old to start over. Too old to learn something new. Too old to matter. Too old to be seen. Too old to be chosen. Too old to be brave. But age is not a gatekeeper. It’s a narrator. Every year adds a layer of context to the choices we make. A 20‑year‑old beginning something new is making a choice out of possibility. A 60‑year‑old beginning something new is making a choice out of wisdom. The action is the same; the meaning is different. The question isn’t “Am I too old?” The question is “What does it mean to begin from here?” The Philosophy of “Beginning Anyway” Philosophers have argued for centuries about human potential. Aristotle believed tha...

Just in, a recommendation for  You're Not Too Old, and It's Not Too Late (Berns-Zare) from MidWest Book Review:  Exceptionally well written, organized and presented, "You're Not Too Old, and It's Not Too Late: Weekly Practices of Meaning, Mindfulness, and New Possibilities at Midlife and Beyond" by psychologist and educator Ilene Berns-Zare will prove to be extraordinarily accessible and of maximum value to the non-specialist general reader dealing with the stress of a midlife crisis or seeking to enrich their enjoyment of life in their later years. Insightful, motivational, and 'real world' practical, "You're Not Too Old, and It's Not Too Late" is unreservedly recommended for personal, professional, community, and college/university library Self-Help/Self-Improvement collections and supplemental Aging/Longevity curriculum studies lists. Read the rest of the review here:  MBR: Small Press Bookwatch, July 2026 Book Description Designe...

  Most people think of smoking as a habit with immediate risks — lungs, heart, cancer. But a growing body of research is revealing something quieter and more insidious: the long shadow smoking casts on the brain . One recent longitudinal finding is especially striking: A daily smoking habit in young adulthood predicted worse self‑reported memory by age 50, even among people who quit by 35. That single sentence carries a whole story about how the brain remembers our choices long after we’ve forgotten making them. What the study actually means The researchers followed individuals from early adulthood into midlife. They weren’t looking at catastrophic neurological disease. They were looking at something far more common and relatable: everyday forgetfulness trouble recalling names difficulty keeping track of details the sense that memory isn’t as sharp as it should be And the pattern was unmistakable. People who smoked daily in their twenties — even for a relatively short window — were...