MSI Press Blog

  It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week's conversation addresses the fate of older books. Is it possible to bring them back into the world of active books? Sure - and, it depends.  Some of our oldest books are among our best sellers. However, other older book simply fall by the wayside, and that does not have to be. After all the effort put into writing it and, assumedly, marketing it when the book first came out, it is a shame when older books are allowed to languish in the boneyard. Here are some CPR strategies authors have used. Do  something , anything. If you forget your book, it is likely others will, too, and new folks will not find out about it. So...

  Recently released: book trailer for When Liberty Enslaves by Jerry Aveta:  When Liberty Enslaves Book Trailer. Read more posts about Jerry and his book HERE . Watch more book trailers HERE . See more books on bestseller lists HERE Sign up for the MSI Press LLC monthly newsletter (recent releases, sales/discounts, awards, reviews, Amazon top 100 list, author advice, and more -- stay up to date)   Follow MSI Press on  Twitter ,  Face Book , and  Instagram .   Interested in publishing with MSI Press LLC?  We help writers become award-winning published authors. One writer at a time. We are a family, not a factory. Do you have a future with us? Turned away by other publishers because you are a first-time author and/or do not have a strong platform yet? If you have a strong manuscript, San Juan Books, our hybrid publishing division, may be able to help. Check out information on  how to submit a proposal . Planning on self-publishing and don't kn...

In publishing, timing and context matter. One of the most overlooked distinctions is between a precerpt and an excerpt. Both involve sharing a portion of a book, but they serve different purposes and carry different risks and rewards. 📝 What’s a Precerpt? A precerpt is a draft excerpt shared before publication—often before the manuscript is finalized. It’s a sneak peek into the work-in-progress, used to spark interest among agents, editors, or early readers. Think of it as a “rough cut” trailer. Advantages: • Book Acquisition: Shows potential and voice early, even if the manuscript isn’t polished. Can help secure representation or a publishing deal. • Book Promotion: Builds anticipation among insiders (beta readers, influencers, reviewers) who like being “in on the secret.” • Book Marketing: Creates buzz in niche communities, but usually limited in scope since the book isn’t yet available for purchase. Disadvantages: • Risk of misrepresenting the final book if the draft change...

    It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. This week, the topic is one that authors often push aside in their minds or whose significance authors don't fully realize: an author's responsibility for promotion and marketing. The ostrich approach will relegate your book to one of the millions on Amazon that are just not selling and to your publisher's backlist. Any new book today is, at minimum, entering into competition with over 32 million books currently listed on Amazon —and thousands more are being written, uploaded, and released every single day. Let that sink in. Even if your book is stellar—well-edited, thoughtfully written, meaningful, and memorable—it will not ...