Introducing Arthur Yavelberg, MSI Press Author

 


A teacher and administrator in public and private schools for close to 40 years, Arthur Yalevberg has dedicated his career to making complicated concepts and issues accessible to people of all ages and backgrounds. While most of his students were middle schoolers, he has also been involved in teaching World History, American History, and Comparative Religion in high school and adult education programs around the country. Where many academicians seem to delight in abstruse jargon that confuses more than it explains, his goal has always been to present information in a manner that does not intimidate but instead helps the student understand and draw independent conclusions. 

Besides his professional career in education, Arthur also had the opportunity to live and teach in Singapore for two years. A microcosm of all Asia--with temples, churches, synagogues, and mosques mere blocks from one another--Singapore is a wonderful place to delve into many different religious traditions. Further, once in Singapore, it is easy to travel to China, Japan, Cambodia, and Thailand to experience firsthand how these diverse teachings manifest in a variety of cultural settings. To be able to discuss the precepts with so many devotees--to actually participate in the rituals and celebrations--was an experience that, speaking frankly, seemed difficult to dismiss as just arbitrary happenstance.

Now retired, Arthur has been involved with Contemplative Meditation groups and Buddhist sangha and is actively involved in exploring such topics in social media. Again, these opportunities have helped deepen his spiritual awareness and encouraged him to share what he has learned with others.


For other posts about Arthur and his book, click HERE.

Comments

Post a Comment

Popular posts from this blog

In Memoriam: Carl Don Leaver

Image
  1948-2021 It is with great sadness that MSI Press notes the death of Carl Leaver, CEO of the Press and typesetter and graphic designer par excellence . Many authors have expressed not only condolences but also a sense of legacy from covers he designed that they love.  Here is his obituary: On August 16, 2021, Carl Don Leaver of San Juan Bautista passed into eternal rest. A forester with the US Forest Service in Idaho and Montana, he turned to nature photography while working in the Bitterroot National Forest. His photographs graced national magazine covers and on a weekly basis the local paper of Hamilton, MT, the Ravalli Republican. He later worked on photography projects for the US Army (AFEES) and taught photography at the New York Institute of Technology in Amman, Jordan. His final career change led him to computer graphics and publishing as co-owner of MSI Press LLC; his many typeset books and book covers have helped MSI Press authors win a large number of awards over the years,
Read more

A Publisher's Conversation with Authors: Book Marketing vs Book Promotion

Image
It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  Today's post looks at the difference between book marketing and book promotion, two terms that are frequently confused. Leading to the confusion is that some of the same activities are needed for both. In fact, good marketing is dependent upon good promotion. Perhaps the essential difference is that marketing focuses on sales, and promotion focuses on awareness --  noting that without awareness, sales generally do not happen. Book Marketing Book marketing includes promotion, sales, and increasing awareness of the availability of the book. It generally starts with a marketing plan that identifies the target audiences and selects marketing t
Read more