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A Publisher's Conversation with Authors: When Should Writers Consider Hybrid Publishing?

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\ It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week's conversation addresses the topic of hybrid publishing. More specifically, when might an author consider hybrid publishing as the best option? Here are some possible answers to that question. Publishing Timeline It takes considerable time to find an agent and then to find a publisher. If there is some urgency to your need to have a book out the door, say, for example, an upcoming event in the next 8-12 months, but you want a quality, traditionally published look to your book, hybrid publishing might be your best option. Higher Royalties Typically, traditional publishers pay 8-10% on net. They need to recoup their investment. H

A Publisher's Conversation with Authors: Why Skin in the Game Is Important for New Authors

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  It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  Today's post is a reaction to a communication last week with a new author, whose proposed contract we just rescinded--and why. The author had an interesting book but one that would not have broad appeal; yet, some kind of narrow niche depth appeal seemed likely or at least possible. The author had no publishing history, no platform, and no clear group of fans. This is not all that uncommon for us because we specialize in helping first-time authors edit their first books into good enough shape to win awards and gather in readers and reviews. As a result, we not only invest time, effort, and money into the production of the book, but we al

San Juan Books Presents Its Special Authors: Meet Bertha Cooper

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  San Juan Books is the hybrid division of MSI Press LLC. It allows first-time writers to become published in a traditional way through the reduction of risk by sharing publication costs. All other publishing features are traditional in nature, and most SJB authors go on to be offered traditional contracts for their subsequent books. SJB publications are available as paperback, hard cover, and e-book versions. SJB authors' books very much hold their own against their contemporaries in the traditional publishing division. Indeed, a number of them have outsold their traditional compatriots. Today, San Juan Books presents author Bertha Cooper.  Bertha earned a BSN degree in nursing (University of Washington) and entered the profession the same year as Medicare, a coincidence destined to define her career in non-traditional ways. She began her career in public health and moved into a management position early in her career - the beginning of a long career in management and administrati