A Publisher's Conversation with Authors: When Should Writers Consider Hybrid Publishing?

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It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. 

This week's conversation addresses the topic of hybrid publishing. More specifically, when might an author consider hybrid publishing as the best option? Here are some possible answers to that question.

Publishing Timeline

It takes considerable time to find an agent and then to find a publisher. If there is some urgency to your need to have a book out the door, say, for example, an upcoming event in the next 8-12 months, but you want a quality, traditionally published look to your book, hybrid publishing might be your best option.

Higher Royalties

Typically, traditional publishers pay 8-10% on net. They need to recoup their investment. However, if authors are sharing upfront costs, then publishers are generally willing to share the profits at a much higher rate, often 4-5 times that of traditional publication.

Creative Control

While a hybrid publisher will nearly always have the final say on book quality, including cover design and editing, the author will almost always be allowed a bigger say in these matters, and conversations are often deep and frequent as opposed to a traditional publisher where there is limited communication once the production process begins.

Lower Costs (than Self-Publication)

Obviously, when costs are shared with a publisher, they are lower than when an author self-publishes a book. (Of course, with traditional publication, there are no costs to the author; at the same time, as noted above, the income to the author is comparably significantly lower.)

Market Potential

Generally, hybrid publishers will assist authors with marketing and promotion in ways that sometimes even traditional publishers do not. Particularly, in hybrid publishing, authors and publishers are dependent upon each other for fiscal and popular success. Hybrid publishers generally have larger access to promotional platforms than do self-published authors and are often willing to conduct promotional activities typically outside of the marketing plan of a traditional publisher.

Bottom line: If you think you have marketable book and need professional help in getting it to the market in a timely fashion, hybrid publication may be a great option for you.

See more Publisher Conversations with Authors HERE.


 Learn more about publishing from an acquisitions editor -- how to get your book proposal accepted, why proposals are turned




The Tuesday talks reflect real discussions between the management of MSI Press LLC and our own authors or those would-be authors who come through our doors but don't make the cut--yet. If you have a topic that you would like addressed, leave the question in the comment section. Chances are, in our 18 years of publishing first-time and experiences authors, we have had a conversation with one of our authors that we can share with you.

                         



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Interested in publishing with MSI Press LLC? 



We help writers become award-winning published authors. One writer at a time. We are a family, not a factory. Do you have a future with us?





Turned away by other publishers because you are a first-time author and/or do not have a strong platform yet? If you have a strong manuscript, San Juan Books, our hybrid publishing division, may be able to help.





Check out information on how to submit a proposal.





Planning on self-publishing and don't know where to start? Our author au pair services will mentor you through the process.







Interested in receiving a free copy of this or any MSI Press LLC book in exchange for reviewing a current or forthcoming MSI Press LLC book? Contact editor@msipress.com.




Want an author-signed copy of this book? Purchase the book at 25% discount (use coupon code FF25) and concurrently send a written request to orders@msipress.com.

Julia Aziz, signing her book, Lessons of Labor, at an event at Book People in Austin, Texas.




Want to communicate with one of our authors? You can! Find their contact information on our Authors' Pages.

Steven Greenebaum, author of award-winning books, An Afternoon's Discussion and One Family: Indivisible, talking to a reader at Barnes & Noble in Gilroy, California.





   
MSI Press is ranked among the top publishers in California.
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 HERE.

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