The Story behind the Book: Individualized Study Plans (Leaver)

 



This week's book back story features Individualized Study Plans for Very Advanced Students of Foreign Languages by Betty Lou Leaver, 

from the author --

Ironically, given the popularity of this book, it was the fastest and easiest I have ever written. Based on years of experience working with highly proficient language students, in 2003 I put together a conference presentation to share "what works" with other teachers. Many of those in attendance wanted a copy of the power point slides, but my slides are nearly always just prompts for more in-depth information. I decided to write up the information behind the slides instead of just sending the slides. It took the better part of a week, but when I was done, I discovered I actually had a book!

Purchase the paperback at 25% discount with coupon code FF25 at the MSI Press webstore.

For more posts about Betty Lou Leaver and her books, click HERE.


Sign up for the MSI Press LLC newsletter

Follow MSI Press on Twitter, Face Book, and Instagram. 

Interested in publishing with MSI Press LLC?
Check out information on how to submit a proposal.

Planning on self-publishing and don't know where to start?
Our author au pair services will mentor you through the process.

Interested in receiving a free copy of this or any MSI Press LLC book
 in exchange for reviewing a current or forthcoming MSI Press LLC book?
Contact editor@msipress.com.

Want an author-signed copy of this book?
Purchase the book at 25% discount (use coupon code FF25)
and concurrently send a written request to orders@msipress.com.
Want to communicate with one of our authors?
You can!
Find their contact information on our Authors' Pages.


Comments

Post a Comment

Popular posts from this blog

In Memoriam: Carl Don Leaver

Image
  1948-2021 It is with great sadness that MSI Press notes the death of Carl Leaver, CEO of the Press and typesetter and graphic designer par excellence . Many authors have expressed not only condolences but also a sense of legacy from covers he designed that they love.  Here is his obituary: On August 16, 2021, Carl Don Leaver of San Juan Bautista passed into eternal rest. A forester with the US Forest Service in Idaho and Montana, he turned to nature photography while working in the Bitterroot National Forest. His photographs graced national magazine covers and on a weekly basis the local paper of Hamilton, MT, the Ravalli Republican. He later worked on photography projects for the US Army (AFEES) and taught photography at the New York Institute of Technology in Amman, Jordan. His final career change led him to computer graphics and publishing as co-owner of MSI Press LLC; his many typeset books and book covers have helped MSI Press authors win a large number of awards over the years,
Read more

A Publisher's Conversation with Authors: Book Marketing vs Book Promotion

Image
It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  Today's post looks at the difference between book marketing and book promotion, two terms that are frequently confused. Leading to the confusion is that some of the same activities are needed for both. In fact, good marketing is dependent upon good promotion. Perhaps the essential difference is that marketing focuses on sales, and promotion focuses on awareness --  noting that without awareness, sales generally do not happen. Book Marketing Book marketing includes promotion, sales, and increasing awareness of the availability of the book. It generally starts with a marketing plan that identifies the target audiences and selects marketing t
Read more