A Publisher's Conversation with Authors: Magic Numbers
It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. This week, which culminates royalty month (payout time) for us, seemed like a good time to talk about "magic numbers." These are the numbers that dictate an author's life and success. The ones given below are, of course, the best that are available at the current moment. It takes 22 times for a reader to see or hear about a book before purchasing it. It also takes 22 times of viewing information about a book for a Pinterest reader to pin it. Much higher are the times needed (or, much lower the odds) for obtaining a contract from a publisher for a proposed book. That number can be very high indeed, and many authors note more th...