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A Publisher's Conversation with Authors: Do you have a strategy for your social media?

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    It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side. Today's post looks at social media. The importance of social media is a given. It is the most effective of book promotion and marketing, and authors are expected to have strong platforms. Without a strong platform, a traditional book publishing contract is very difficult to get. So, how does one develop a good social media strategy? Here are suggested components to a good social media strategy: Mission Statement Here is an example: My mission is to empower readers with knowledge and powerful insights, helping them to improve their lives and live successful personal and professional lives. Here is another: I am to provide guidance and en

A Publisher's Conversation with Authors: Don't Let Book Success Bankrupt You, Negotiate!

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  It is Tuesday. Monday's madness is over, and Wednesday will take us over the hump, so Tuesday it is--for some serious discussion with authors. Tuesday talks mean to address authors in waiting and self-published authors who would like to go a more traditional route or who would at least like to take their steps with a publisher by their side.  This week's conversation addresses a thorny and frustrating issue--the finances of book sales, especially books that, in general, sell well. (We are not talking about authors who take thousands from savings to plaster information about their books everywhere or buy their own copies to try to get onto a bestseller list. Rather, we are talking about the average author, who simply desires to get the word out and the sales in.) Nearly all authors intently want to see their book in every bookstore they walk into -- and every one they don't. They don't realize three important things that can destroy their life if they actually get thei

Books 2 Be: Launching on August 15 - Learning to Feel (Kris Girrell)

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  Girrell's new book, Learning to Feel , will be released in both paperback and e-book editions August 15. For more posts about Kris and his books, click HERE . Sign up for the MSI Press LLC newsletter Follow MSI Press on  Twitter ,  Face Book , and  Instagram .   Interested in publishing with MSI Press LLC?  Check out information on  how to submit a proposal . Interested in receiving a free copy of this or any MSI Press LLC book  in exchange for  reviewing  a current or forthcoming MSI Press LLC book? Contact editor@msipress.com. Want an  author-signed copy  of this book? Purchase the book at 25% discount (use coupon code FF25) and concurrently send a written request to orders@msipress.com.  Want to communicate with one of our authors? You can! Find their contact information on our  Authors' Pages .